Twitter was buzzing today with a huge announcement that Facebook has acquired FriendFeed. With over 250 Milion users worldwide it is an interesting move on Facebook’s part and will be even more interesting over the next few months as their intentions become clear. It is no secret that a huge portion of FriendFeeds content is driven by Twitter posts, so it could be an attempt on Facebook’s part to get closer to Twitter.
While I use FriendFeed, I really don’t see the value from an engagement perspective. From my standpoint it is basically a “catch all” for my social activities online. I don’t ever log in or comment through FriendFeed. The only time I do is if I need to change or add something. I do see value in having a “catch all” place for people to keep up to date with your social activity, however, I am not sure what Facebook would do to change that, or even if they would want to.
Time will tell what happens, but it is something that I am sure a lot of folks will be watching closely. Hopefully Facebook will clean up their privacy issues and win over the non-trusting demo of anti-Facebookers who enjoyed sites like FriendFeed as an alternative.
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